{"id":11840,"date":"2018-08-16T11:51:08","date_gmt":"2018-08-16T09:51:08","guid":{"rendered":"https:\/\/chartmogul.com\/blog\/?p=11840"},"modified":"2024-05-01T14:04:51","modified_gmt":"2024-05-01T12:04:51","slug":"saas-open-mic-customer-feedback-receptive","status":"publish","type":"post","link":"https:\/\/chartmogul.com\/blog\/saas-open-mic-customer-feedback-receptive\/","title":{"rendered":"Scaling customer feedback with Hannah Chaplin of Receptive"},"content":{"rendered":"\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;I think people can be quite fearful of asking customers in particular for feedback. We hear the worry that if they ask a customer for feedback and they don\u2019t act on it, that makes them look really bad.&#8221;<\/p>\n<\/blockquote>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignleft\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/chartmogul.com\/blog\/wp-content\/uploads\/2018\/08\/hannah-chaplin-receptive-300x300.jpg\" alt=\"\" class=\"wp-image-11847\" srcset=\"https:\/\/chartmogul.com\/blog\/wp-content\/uploads\/2018\/08\/hannah-chaplin-receptive-150x150@2x.jpg 300w, https:\/\/chartmogul.com\/blog\/wp-content\/uploads\/2018\/08\/hannah-chaplin-receptive-150x150.jpg 150w, https:\/\/chartmogul.com\/blog\/wp-content\/uploads\/2018\/08\/hannah-chaplin-receptive-720x720.jpg 720w, https:\/\/chartmogul.com\/blog\/wp-content\/uploads\/2018\/08\/hannah-chaplin-receptive.jpg 1024w, https:\/\/chartmogul.com\/blog\/wp-content\/uploads\/2018\/08\/hannah-chaplin-receptive-300x300@2x.jpg 600w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/figure>\n<\/div>\n\n\n<p><a href=\"http:\/\/receptive.io\">Receptive<\/a> is a SaaS company helping other businesses build better products by collecting and acting on customer feedback more effectively. Hannah Chaplin (<a href=\"https:\/\/twitter.com\/HanChaplino\">@HanChaplino<\/a>) founded the company, along with her co-founder Dan, back in 2015. Like many other B2B SaaS startups, Receptive began its life as a project inside of an existing organization that was eventually spun out into a full-scale business. Hannah and Dan found that they&#8217;d struck a chord with businesses that were really struggling with capturing, prioritising and acting on customer feedback to try and answer a critical question: <em>What should we build?<\/em><\/p>\n\n\n\n<p>In this conversation, we discuss:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>How you can balance product vision with feature requests<\/li>\n\n\n\n<li>Some common mistakes companies make with feedback<\/li>\n\n\n\n<li>Tools and strategies for prioritizing input from customers<\/li>\n\n\n\n<li>How Receptive started attracting larger customers, and how the company rallied around this<\/li>\n\n\n\n<li>Whether all product feedback is equal (hint: it&#8217;s not!)<\/li>\n<\/ul>\n\n\n\n<p>and much more!<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;Very often when we look at the data, we find there\u2019s a pain point customers are talking about and prospects are talking about that actually aligns nicely with the vision we have for the product.&#8221;<\/p>\n<\/blockquote>\n\n\n\n<h1 class=\"wp-block-heading\">Listen to the episode<\/h1>\n\n\n\n<p>As always, you can find this episode \u2014 along with all previous episodes \u2014 in your podcast player of choice. Just search for \u201cSaaS Open Mic\u201d. If you enjoy it, please take a moment to leave us a review, it\u2019d really help us reach a wider audience. Thank you!<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-embed-handler wp-block-embed-embed-handler\"><div class=\"wp-block-embed__wrapper\">\n<simplecast-player shortlink=\"https:\/\/saas-open-mic-by-chartmogul.simplecast.com\/episodes\/ac7102c0\"><\/simplecast-player>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>What should we build next? SaaS companies face this question on a day-to-day basis, and it&#8217;s a tough one. How do you balance customer feedback with your high level vision for the product? I spoke to Hannah Chaplin, founder of Receptive, who&#8217;s made this her mission as founder of the company.<\/p>\n","protected":false},"author":9,"featured_media":11841,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1998],"tags":[301,66,308,118],"class_list":["post-11840","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-retention","tag-feedback","tag-podcast","tag-receptive","tag-saas-open-mic"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Scaling customer feedback with Hannah Chaplin of Receptive<\/title>\n<meta name=\"description\" content=\"What should we build next? SaaS companies face this question on a day-to-day basis, and it&#039;s a tough one. How do you balance customer feedback with your high level vision for the product? 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