{"id":5011,"date":"2016-07-19T12:23:36","date_gmt":"2016-07-19T10:23:36","guid":{"rendered":"https:\/\/chartmogul.com\/blog\/?p=5011"},"modified":"2023-08-10T12:24:21","modified_gmt":"2023-08-10T10:24:21","slug":"steli-sales-metrics","status":"publish","type":"post","link":"https:\/\/chartmogul.com\/blog\/steli-sales-metrics\/","title":{"rendered":"The 3 sales metrics every salesperson needs to track"},"content":{"rendered":"

Every salesperson wants to improve their sales performance, but no one wants to track their sales data.<\/strong><\/p>\n

But here\u2019s the problem: Trying to improve your performance without data is like trying to fix a leaky faucet with a chainsaw.<\/p>\n

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Trying to improve your performance without data is like trying to fix a leaky faucet with a chainsaw.<\/p>\n Tweet this quote<\/a>\n <\/blockquote>\n

You might get the job done, but you\u2019re much more likely to tear the house down than fix the leak. You just don\u2019t have the tools to get the job done.<\/p>\n

For example, imagine you\u2019ve only closed 3 out of the last 100 leads. Obviously something\u2019s wrong. But if you aren\u2019t tracking your data, how do you know where the problem is?<\/p>\n

It could be your pitch, your close, the contact information, or your lead list. The problem could be anywhere and, without sales data, there\u2019s no way to find it. And if you can\u2019t find it, you can\u2019t fix it.<\/p>\n

If you\u2019re serious about improving your sales performance, get serious about tracking your sales data. It doesn\u2019t have to be hard or time-consuming.<\/p>\n

In fact, all it takes are three metrics: Activity, quality, and conversion. Track those consistently, and you\u2019ll be able to identify and resolve weaknesses in your sales process faster and more effectively than ever.<\/p>\n

Sound good? Great. Let\u2019s take a closer look at each metric.<\/p>\n

Sales metric #1: Activity<\/h2>\n

The activity metric measures how much of a given task you do over a period of time. For example:<\/p>\n