How SaaS Pricing is Evolving

Held on:: January 25, 2024
Duration:: 45 minutes

Hosted by

Lucas Bédout's LinkedIn Lucas Bédout Founder at Hyperline
Matt Lerner's LinkedIn Matt Lerner Founder at SYSTM
Jenny Millar's LinkedIn Jenny Millar Founder at Untapped Pricing
Sara Archer's LinkedIn Sara Archer VP Sales at ChartMogul

How you price your product has a huge impact on growth. We now think of pricing as an ongoing experiment in monetization, and expect to see much of the SaaS industry experiment with pricing in 2024.

What are the triggers that suggest it’s time to review your pricing? How do you know whether a usage-based or seat-based or some other model is right for your business? And what other trends are pricing experts seeing in the market?

Join this live discussion with three SaaS founders as they share their insights on pricing, pitfalls to avoid, and how they’re approaching pricing.

The panel covers:

The latest trends in SaaS pricing models
Who should own pricing?
How do you know if your pricing is right? What are the effects of getting it wrong?
Let’s talk about custom pricing… when does it make sense?