Drive B2B SaaS Growth

Growing to $30M ARR and Beyond

Only 13% of startups make it to $10M ARR within 10 years. Learn about growth milestones based on ChartMogul research.

Customer Lifetime Value

LTV helps identify your most valuable customers, however it can be difficult to reliably estimate.

The Complexities of Revenue Attribution

Lars Grønnegaard, founder or Dreamdata, speaks about why even through you can’t measure everything, you should measure what you can.

SaaS sales for startup leaders

A SaaS sales guide for startup leaders and founders. From choosing the right model, establishing a process, and setting clear targets.

Revenue Operations 101 for SaaS Companies

Revenue Operations (RevOps) is a function that focuses on maximizing revenue by aligning sales, marketing, and customer success teams.

Being “Product-Led” in 2023 Means Product-Led Sales

Seth DeHart from Point Nine, Esben Friis-Jansen from Userflow, and Nicholas Mills from Pitch, join Sara Archer to chat PLS vs. PLG.

How Retention Drives Growth in SaaS

Companies with best-in-class retention grow 1.5 to 3x faster than their peers. Learn about retention benchmarks based on ChartMogul research.

SaaS Retention: The New Normal For SaaS

Explore Net Revenue Retention trends and benchmarks from studying over 2,500 SaaS businesses.

Net revenue retention (NRR)

Net Revenue Retention (NRR) is the percentage of revenue retained, after gains from expansion and offset by contraction and churn.

Customer churn

Customer churn, also known as logo churn, is the rate at which a business is losing customers through subscription cancellations.

Gross Retention vs Net Retention

GRR and NRR tell you how well your SaaS business solves customer problems. But how are they calculated and what does good look like?

How to Leverage Expansion and Reactivation

Expansion and reactivation are two growth levers you shouldn’t ignore. Despite their mystery, here’s how both can be maximized.

How SaaS Pricing is Evolving

Matt Lerner from SYSTM, Lucas Bédout from Hyperline and Jenny Millar from Untapped Pricing join Sara Archer to chat SaaS Pricing in 2024.

How to Optimizing your Pricing Model

Matt Lerner, growth and pricing expert shares how he experiments with pricing using the jobs-to be-done framework.

The B2B SaaS Pricing Masterclass

Pricing is always a work in progress. Here’s all you need to know about SaaS pricing, based on lessons from 600+ startups.

Pricing Experiments, Migration and Risk

Marc Boscher, CEO of Unito, speaks about continuous pricing experimentation and de-risking pricing migrations.

How Pricing Migration Clarifies your ICP

Losing legacy customers when migrating to a new pricing model comes with the territory. But it can still lead to continued growth.

A guide to SaaS pricing models

A guide to today’s most popular SaaS pricing models to help you figure out which pricing strategy is best for your business.

The Metrics Investors Want to See

Jess Bartos, Investor at Salesforce Ventures shares which SaaS metrics she uses to evaluate potential, no matter the market conditions.

What is Revenue-Based Financing?

Miguel Fernandez, CEO of Capchase talks revenue-based financing and the metrics that distinguish best-in-class performance.

How to Build Board Confidence

Barbra Gago from Pando, David Fitzgerald from Teamwork, and Investor Keith Wallington have participated in over 370 board meetings. Learn from them.

Bootstrapped versus VC-backed SaaS businesses

All SaaS startups below $1M ARR retain customers equally across funding models. Learn about growth in different funding models based on ChartMogul research.

How to Prepare your Startup for Acquisition

Andrew Gazdecki, 4 time entrepreneur and founder of Aquire, shares his advice on how to make the acquisition journey a rewarding one.

How to Raise in a Bear Market

Ingrid Bonde Åkerlind from Oxx, Christoph Janz from Point Nine and Danil Kilinskiy from Go Global World join Rachel Whitehead to share on what they're currently looking for from founders and how they're making investment decisions.